PROJECT
Implementation of a centralized digital signage system to optimize visual communication in all service centers.
WHAT WE HAVE DONE
Western Union incorporated Dex Media Players to efficiently and remotely manage all content displayed on its screens. This solution allows messages, promotions and relevant information to be updated in real time, ensuring a uniform and up-to-date experience at each point of service.CLIENT
Western Union
DESCRIPTION
Western Union is a global leader in international money transfer and payment services, with a presence in multiple countries and thousands of locations.
The company needed a system that would ensure consistency and agility in updating its messages in all its customer service centers.
The company needed a system that would ensure consistency and agility in updating its messages in all its customer service centers.
With the implementation of Dex Media Players, Western Union was able to unify the management of its digital communication, facilitating the distribution of content from a single point of control and ensuring that each message reached the customer in a clear and timely manner.
CHALLENGES
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Maintain visual and message consistency across all points of care.
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Update information remotely in real time.
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Improve operational agility in content management.
RESULTS
The addition of Dex Media Players has enabled Western Union to transform its digital communication, achieving fast, centralized and efficient message distribution. This has increased brand consistency, reduced content update time and improved the customer experience on every visit.