PROJECT
Implementation of a digital signage system to improve internal communication in real time in all branches.
WHAT WE HAVE DONE
We deployed a platform that centralizes content management and makes it possible to distribute dynamic and updated information to more than 1,600 points of sale, optimizing communication with employees.
CLIENT
Walmart Mexico.DESCRIPTION
Walmart is a U.S.-based multinational corporation that operates chains of discount department stores and warehouse clubs.
In Mexico, the company decided to modernize its internal communication by implementing a customized digital signage platform in more than 1,600 branches.
In Mexico, the company decided to modernize its internal communication by implementing a customized digital signage platform in more than 1,600 branches.
This tool allows dynamic and segmented content to be displayed in real time, with screens strategically located to ensure that the information reaches all employees.
The solution not only improved efficiency in information management, but also contributed to strengthening internal cohesion and team participation.
The solution not only improved efficiency in information management, but also contributed to strengthening internal cohesion and team participation.
CHALLENGES
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Improve internal communication in a network of more than 1,600 points of sale.
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Ensure timely and accurate updating of information.
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Reduce communication operating costs.
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Maintain centralized and efficient control of content.
RESULTS
The digitization of internal communication allowed information to be transmitted in a timely and accurate manner at all points of sale, optimizing the work experience of employees and increasing their commitment. Thanks to the remote and centralized management of content, the company achieved greater efficiency in the distribution of information, reduced operating costs through the use of professional displays with embedded player and strengthened internal cohesion throughout the branch network.